NIKE - Girls of Sport

Girls around the world are faced with challenges in sports that boys never have to experience. Gender bias, sexism, and lack of support stops many girls from playing sports before they even graduate from elementary school. Societal pressures and stereotypes makes playing sports more difficult than it needs to be, and loses sight of what makes playing sports fun.

Japan is no different, but the sooner we recognize the issues, the sooner we can make changes for the better.

For this film, Nike Japan, sought to speak to girls across Japan and different age groups to hear from girls and hear their voices about how they feel about sports and what the future holds for them. This is one way to start the discussion across society and create a concerted effort to make girls feel more welcome to start and continue to play sports.

Producer: Adrian Grey

Creative Director: Marek Okon (marekokon.com)

Director of Photography: Brandon Strack

Senior Editor: Tom Slemmons

Assistant Director & Interviewer: Marina Taylor

Creative Writer: Yutaka Tsujino  

Second Camera / AC: Alexis Wuillaume

Colorist: Ben Conkey

Music Composer: Left/Right

Audio Mastering: Ippei Takazawa, Hisato Orihashi

Assistant Producer: Tatsuya Yamada

Production Lead: Brian Burton-lewis

Researcher / Assistant Production Coordinator: Stephanie Warner

Production Assistant: Shoichi Hanaue, Hinako Inoue, Brooklyn Vander Wel

Gaffer: Yosuke Shimada

Gaffer Assistant: Riki Tsuchiya, Akiyoshi Irio

Soundman: Jeffrey Jousan, Edan Mason

Hair & Make-up Artist: Janeth Aragon

Driver: Takahiro Ishigaki, Ryoma SuzukI

 

Talent:
Lillia Ben Yousef
Hina
Ann Ito
Nayu Yonezawa
Shailee Godsey
Kanna Kawai
Anri Kawai

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Voice Over Talent: Konon Notoya

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YouTube Talent
Yuinya (Okosoama Plate)
Yumi Nakano
Asaginyo